‘The View’ in Crisis as ABC Faces Budget Bloodbath

The View may look loud, polished and powerful on camera, but behind the scenes, the long-running ABC talk show is reportedly feeling the squeeze.

The daytime staple has allegedly been hit with a wave of budget cuts, leaving co-hosts and staffers frustrated as the network tightens the purse strings ahead of the show’s next chapter.

According to a new report, the cuts have touched everything from salaries to wardrobe spending, with one co-host reportedly denied a major pay bump while the show’s once-splashy fashion budget has been scaled back.

Alyssa Farah Griffin, 37, is said to be unhappy after reportedly failing to secure a sizable raise on her mid-six-figure salary. The reported decision has allegedly caused tension, especially as veteran moderator Whoopi Goldberg, 70, is still said to command a mid-seven-figure paycheck.

But the pay drama may only be part of the problem.

One of the biggest complaints behind the scenes reportedly centers on wardrobe cuts. For years, The View’s co-hosts have appeared on air in high-end looks, polished styling and expensive designer pieces that helped give the show its glossy daytime-TV image.

Now, insiders claim the budget has been dramatically reduced.

“They’re all mad because they were all wearing really expensive designer clothes, and now it’s the same budget of a Wendy Williams-type show versus a marquee daytime show,” a source told Page Six.

The insider added, “They keep downsizing and downsizing and downsizing.”

The alleged cutbacks come as The View prepares to begin filming a new season in September, with more financial belt-tightening reportedly expected.

Even the show’s production footprint is said to have changed, with filming space reportedly adjusted as ABC looks to keep costs under control. The annual Halloween episode, long known for its over-the-top costumes and theatrical flair, is also expected to be scrapped, according to the report.

The reported cuts arrive at a sensitive time for The View, which is approaching its milestone 30th season and continues to generate headlines for its fiery political clashes, celebrity interviews and viral on-air moments.

Goldberg’s future has become one of the biggest questions surrounding the show.

The Oscar winner has been a defining force at the table for nearly two decades, but she has also repeatedly landed in hot water for controversial remarks. Entertainment insiders have claimed her outspoken style, especially her criticism of President Donald Trump and his administration, has made her a lightning rod at a time when ABC may be considering a broader refresh.

Goldberg has previously been criticized for comparing being a Black American to living in Iran, for saying Roman Polanski’s alleged 1970s sexual assault of a 13-year-old girl was not “rape rape,” and for insisting the Nazi persecution of Jews was not about race.

Her Holocaust remarks led to a two-week suspension from The View, and Goldberg later apologized.

Those controversies have fueled speculation that the network could eventually move in a new direction, though insiders have pushed back on the idea that a shake-up is already underway.

One source claimed some staffers believe negative stories about the show are being planted to build pressure and create a public reaction.

“Many believe that an effort is being made to put negative news out there to get a reaction and also for them to materialize it to become true,” the source said.

Another insider, however, insisted the current lineup remains intact, saying, “No one is being replaced. The table is full.”

Still, rumors about a refresh have not gone away.

Some insiders reportedly viewed Elisabeth Hasselbeck’s return as a guest panelist in March, during Griffin’s maternity leave, as more than just a temporary fill-in. The conservative former co-host’s brief return allegedly sparked chatter that ABC was reminding the women at the table that no seat is guaranteed forever.

Goldberg, however, has not sounded like someone ready to walk away.

Despite past comments about wanting to retire, she has joked that she needs to keep working because she has “gotta keep paying those bills.”

That may be the clearest sign yet that Goldberg intends to stay put, even as questions swirl around the show’s future, its finances and the changing mood behind the scenes.

For now, The View remains one of the most talked-about shows on daytime television. But with wardrobe budgets shrinking, raises reportedly being denied, and beloved specials potentially getting the ax, the drama at the table may be nothing compared with what is happening off camera.